It’s a good idea for a new genre of candidate video: the quick-hit celebrity endorsement. Here’s NBA Hall of Famer Charles Barkley giving the nod to Barack Obama. (If my partner, Peter Hauck, wrote this post, he’d make clever sports references. I’m the nonjock so you’ll just have to do without.)

Sound bite: “America has found a shining star and it’s time to get onboard.”