At the Personal Democracy Forum, I asked Google head Eric Schmidt his advice to the candidates to make better use of YouTube and internet video. He suggests that they put out much more video — 10 videos with their essential stands on issues, for example — in the hopes that we pass it around and add our comments as it goes: the viral video campaign. Andrew Rasiej of PDF says that the candidates are acting like they’re broadcasting, not talking on the small PC screen, and Schmidt says it’s a generational thing.

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