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ParkRidge47 on video…again at Sibutramine Prices - FDA Checked Pharmacy



ParkRidge47 on video…again

ParkRidge47, aka Phillip de Vellis, the guy who made that Hillary attack ad, is interviewed on video by YouTube's editor of nesws and politics, Steve Grove. Good idea for making news on YouTube (and an interesting format: the asynchronous webcam interview). de Vellis gives the geeky details: which machine and software he used to make it (he's a Mac guy; I'll be lots of Obama fans are). He says he picked the 1984 commercial to mash because he's an Apple fan. It sounds as if he wanted to promote Apple more than Obama. I'd have thought his first point would have been ideological but, no, it's geekological. He argues that he didn't think it would go viral: "I'm really stunned by the attention it got. I thought it was pretty cool when I did it and that it would get passed around on some progressive blogs. But I had no idea it would be shown on TV." I think that's a bit disingenuous; everybody who makes a YouTube video thinks it might just go viral. Asked what he thinks the impact of the video is, he feints. "I'll leave that to other people to decide." He explains his anonymity as a matter of employment and defends the American tradition of anonymous speech, savoring the moment when he points out that 1984 was written by George Orwell, which was a pen name. But he says he understands why, when something gets this big, people want to know who's behind it. "In this case, the system worked." What's most telling, in the end, is the banality of it: He's not, as it turns out, a slick operative with a master plan. He's a geeky guy with the skills (and talent) to say what the heck and make something that amuses him. Oh, it might change the election and the world? That's cool. : MORE: Micah Sifry at TechPresident is impressed. It's as if he's on a publicity tour. He also speaks with PoliticsTV:
He says there that he made the ad because he was frustrated the politicians were using the internet like TV, to broadcast, when they should be interacting with voters. "A pretend conversation isn't enough." Amen to that. I'm not completely sure how an anonymous attack furthers the conversation, but I agree with this argument nonetheless. de Vellis argues that supporters should be making videos more than campaigns. So much for controlling the message. He says that anybody could do what he did in their living room and he made it in just a couple of hours. He seeded it to just a few progressive blogs after he made it and it exploded to hundreds of thousands of views and then a San Francisco Chronicle reporter wrote a "too flattering" story and then it took off and caused more online links and, in turn, more media. He declares that politics has changed. It is no longer in the hands of the powerful but is in the hands of ordinary citizens. Well, it's getting there.

6 Responses to “ParkRidge47 on video…again”


  1. 1 Tansley Mar 30th, 2007 at 4:03 pm

    Definite agreement on the fact that a web presence implies an invitation to interaction. It would seem his ad, however, was the equivalent of swatting a mousquito with a howitzer. He couldn’t have foreseen the effect he would have, of course, but chosing one of the most famous ads in history to paraphrase should’ve given him SOME clue.

    My only substantial critique is that this ad is simply about style…and style is something that politics has relied upon FAR too long in this country. Your own ‘question on healthcare’ video, Jeff, is more issue-oriented and deserves serious consideration. The problem is, talking-head vids are indistinguishable from any news commentator…people tend to hit the ‘mute’ button on the remote, or slip the earbuds out to make a quick phone call. There needs to be a middle ground here - where you can take your question into a studio (however improvised that may be) and deliver something more illustrative while staying on-topic. Maybe some clips of hospital emergency waiting rooms…where my own father, for example, spent 7 hours waiting for medical staff to treat him, while a staph infection spread through his bloodstream, infected his heart valves and raised his temperature to 104 degrees. This was a hospital in Phoenix, Arizona, mind you - a ‘modern’ American City. The upshot has been that my Dad is now on his deathbed, in hospice care…his heart too weak to risk implanting another pacemaker.

    Thank you, American Health-Care System…for NOTHING….

  2. 2 Oustin May 1st, 2009 at 6:54 am
  1. 1 BuzzMachine » Blog Archive » ParkRidge47 on video…again Pingback on Mar 30th, 2007 at 1:21 pm
  2. 2 e.politics: online advocacy tools & tactics » Quick Hits — March 30, 2007 Pingback on Mar 30th, 2007 at 4:25 pm
  3. 3 Jump Cuts at PrezVid Pingback on Apr 5th, 2007 at 2:49 pm
  4. 4 2007 April 05 archive at PrezVid Pingback on Apr 5th, 2007 at 2:51 pm

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